Farm Consultant

Job Locations UK-Lancaster
Job ID
2025-12365
Category
Technical Services
Position Type
Full Time
Reports To
District Sales Manager

Role Overview

Would you like to join a growing business in a position where you can directly help farmers to become more profitable?

 

As a Farm Consultant, you will be a trusted advisor to farming businesses, delivering high-impact consultancy that drives sustainable, profitable outcomes. You will combine strong agricultural knowledge with commercial acumen to support clients in achieving their goals, while also growing your own portfolio through proactive business development.

This role suits someone who is resilient, self-starting, and confident in building relationships — someone who listens deeply, understands the challenges farmers face, and offers practical, data-driven solutions.

 

This role is based in the Lancashire area

You Will

  • Deliver an inspiring customer experience by consistently exceeding expectations.
  • Build and maintain strong, trusted relationships with farmers, acting as a long-term partner in their business success.
  • Empower clients to achieve their business goals through tailored farm, financial, and environmental advice.
  • Develop and manage a profitable portfolio of clients, balancing relationship management with new business development.
  • Proactively identify and act on opportunities to add value to existing clients and secure new business.
  • Prospect for new clients through networking, referrals, and market awareness.
  • Collaborate with Promar and Genus teams to deliver projects on time and to a high standard.
  • Stay informed on industry trends to ensure Promar delivers cutting-edge value.
  • Provide trusted, data-driven advice on:
      - Budgeting and financial planning
      - Environmental impact and sustainability
      - Livestock and land management
      - Infrastructure planning and funding opportunities
  • Use Promar tools (e.g. Milkminder, Agstute) to support consultancy delivery.
  • Follow internal systems and processes, including time recording and compliance.

Requirements

  • Degree (or equivalent) in agriculture, agri-business, or a related field.
  • Proven experience in agriculture is essential; dairy and livestock experience preferred.
  • Skilled in interpreting on-farm data and producing actionable insights.
  • Proficient in Microsoft Office and comfortable with digital tools.

Core Behaviours

  • Resilient and self-starting: Able to work remotely, manage time effectively, and maintain motivation.
  • Agriculturally credible: Comfortable discussing technical farm matters and earning the trust of farmers.
  • Relationship-focused: Skilled at listening, understanding client needs, and maintaining long-term partnerships.
  • Opportunity-spotter: Always alert to ways to add value, solve problems, and grow the business.
  • Commercially minded: Confident in promoting services and negotiating value with clients.
  • Analytical and detail-oriented: Delivers high-quality, evidence-based recommendations.
  • Collaborative: Contributes positively to team culture and supports colleagues’ development.
  • Innovative problem-solver: Identifies challenges and delivers practical, forward-thinking solutions.
  • Integrity-driven: Maintains confidentiality, reliability, and professionalism at all times.

Business Overview

Who are we?

 

Promar International is part of the Genus PLC group of companies and is a leading provider of consulting services to farmers, agricultural businesses and food supply chains. Promar specialises in providing expert consulting services in farm management, sustainability strategies, and financial planning. We assist our clients in enhancing operational efficiency, adopting sustainable practices, and achieving their financial goals.

 

We are proud to hold the Investors in People Silver Award.

 

Our Values

  • Collaborate as One Team 
  • Create Value for Customers 
  • Innovate with Purpose 
  • Never stop improving 

 

DEI 

Genus is a place where you can be yourself and be part of a growing global team. We have a culture of respect, openness and fairness for all. Whatever your background, your role or your area of work, you will have the chance to thrive in an environment that inspires, challenges and supports you to succeed. 

Benefits Overview

  • A flexible home-based role working day to day on farm with clients
  • 25 days holidays + Bank Holidays
  • Competitive salary depending on experience (based on 37.5 hours working week)
  • NFU Pension scheme
  • Income based incentive bonus scheme
  • Company car
  • Comprehensive training, learning & development program for all employees
  • Employee NHS Cash Top Up health insurance scheme
  • Employee assistance and mental health support programmes
  • Life cover

Equal Employment Opportunities

Genus is an equal opportunity employer. In accordance with anti-discrimination law, it is the purpose of this policy to effectuate these principles and mandates. Genus prohibits discrimination and harassment of any type and affords equal employment opportunities to employees and applicants without regard to race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, national origin, disability status, genetic information, protected veteran status, or any other characteristic protected by law. Genus conforms to the spirit as well as to the letter of all applicable laws and regulations.

Recruitment Fraud Warning

Genus plc will never ask you to provide fees or payment for computer, software, or other equipment or supplies during the recruitment and/or onboarding process. If you have any questions about your individual application, please contact the Genus Talent Acquisition team at recruiting@genusplc.com.

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